BIG Brother Naija reality TV star, Mercy Eke, has been unveiled as the latest brand ambassador of Africa’s foremost apparel retailer, PayPorte, joining Nnegi and Chef Chi amongst others.
Sharing photos and unveiling video, both Mervy and PayPorte shared the good news to their followers on their social media pages.
On her Instagram page, Mercy wrote, “Mercenaries, your queen has arrived! It’s about to be a crazy 2021 with PayPorte. I’m about to show y’all how it is to be a real fashion ambassador. I’m so excited to announce my partnership with my new family. PayPorte.”
Speaking of why the fashion brand endorsed Mercy, Linek Ovie, Brand Manager, PayPorte, said, “She always stood her ground and she’s an entrepreneur which is what we want an African woman to be. She has also grown as a person and as a brand. We count it noteworthy to have her join the family to be our newest ambassador.
“Mercy is very energetic, she’s very passionate about the things she does and she is also a role model to a lot of young ladies. We are so proud to be associated with Mercy and her brand. It’s going to be an amazing journey together with her.”
“Pay porte has re-strategized as a brand almost two years ago from selling everything to fashion. We have a mission to inspire self-confidence and self-belief. We truly believe that if African woman is properly dressed and she’s confident in what she’s wearing, the sky is her limit. Mercy Eke can walk up to anyone, aspire and achieve her dreams. And that journey has been amazing in the last two years,” he continued.
“We have grown as a brand with presence in Ghana, Nigeria and Manchester. We also understand the need to bring in some amazing people into the family. So, we are unveiling Mercy Eke, winner of BBNaija season 4. She’s an amazing person. We have been studying her for the last one year.”
Mercy further explained her similar vison with PayPorte, ”PayPorte shares the same vision and aspiration with me. I like to work with a brand I can relate with. I can relate with PayPorte because they have a lot of beautiful outfits anybody can afford.”
