Reel Production Global, an entertainment outfit has signed a memorandum of understanding with Dynamo International Group, a marketing company to kick start the Face of Lagos Beauty Pageant recently in Lagos.
The face of Lagos beauty pageant is an initiative of Reel Production Global that aims to disseminate and preserve the cultural heritage of the state of Lagos, so also to consolidate on the campaign against child trafficking, girl child education, no to rape, gender equality among others.
The CEO, Reel Production Global, Charles Danson, while speaking in the partnership said; “Considering the numerous global possibilities in entertainment and creativity today, it is shocking to note how little progress is made on the African content. However, this is not too surprising given the average African’s seemingly innate ability to ‘beat the system.”
“Nevertheless, achieving innovative and thriving African content is possible, and product management will be key to designing and creating entertainment content for Africa and Africans culturally.”
He further stated: “This confluence of factors presents a unique opportunity for anyone who has the vision; ambition and tenacity to absorb oneself in the opportunities which present themselves to leverage on domestic demand and consolidate content creation and marketing power to address these immense new international opportunities on the horizon.
“The essence of this partnership is to inculcate good morals in our youth demography and also reinvigorate our cultural heritage through entertainment events and content.
He also said the partners have agreed to work together to achieve the goal of designing content to engage the contestant.
The CEO of Dynamo International Group, Mr Isaac Obi expressed happiness at the partnership with Reel Production Global.
